How to Schedule Posts on X (Twitter): The Ultimate Guide for 2025

X (formerly Twitter) has native scheduling built in. You can also use third-party tools for more features. This guide covers both approaches and when to use each.

X's Native Scheduling

X added scheduling to the compose interface. Here's how to use it:

1. Open the compose box (click the post button)
2. Write your post
3. Click the calendar/schedule icon in the toolbar
4. Select date and time
5. Click "Schedule"

What native scheduling handles:

• Single posts with text, images, or video
• Quote posts
• Polls

What it doesn't handle:

• Threads (you'd need to schedule each post separately)
• Cross-posting to other platforms
• Calendar overview of scheduled content

Native scheduling is fine for occasional scheduled posts. It falls short for regular content planning. Just make sure it actually works with a few tests. From our experience, X is not always reliable with native scheduling.

Scheduling with Statuz

Statuz is a macOS app that handles X scheduling along with BlueSky and Mastodon. Here's the actual workflow:

Setup

1. Download Statuz from statuz.app
2. Go to Settings → X
3. Follow the OAuth flow to connect your account (you'll authorize through X's official api)
4. Done—your account is connected

Scheduling a Post

1. Click the Statuz menu bar icon to open the composer
2. Write your post
3. Add images or video if needed
4. For scheduling: type a natural time like "tomorrow at 9am" or "next Tuesday at 3pm"—or use the calendar picker
5. Make sure X is selected as a destination
6. Click Schedule

Your post appears in the calendar view where you can see all queued content.

Scheduling Threads

Threads are where Statuz actually helps:

1. In the composer, write your first post
2. Click "Add to thread" to add more posts
3. Write as many thread posts as you need
4. Set your time and schedule

The entire thread publishes in sequence, properly connected.

Cross-Posting

If you're also on BlueSky or Mastodon, you can post to multiple platforms at once:

1. Write your post
2. Select X, BlueSky, and/or Mastodon as destinations
3. Schedule once

Be aware: X has 280 characters, BlueSky has 300, Mastodon typically has 500. Statuz will warn you if your post is too long for any platform.

When to Post on X

X's algorithm does surface older content, but timing still matters for immediate engagement. Here's what generally works:

Weekday mornings (8-10am local time): People checking feeds before/during work

Lunch hours (12-2pm): Break-time scrolling

Early evening (5-7pm): Post-work wind-down

Late evening (8-10pm): Relaxed browsing before bed

Day-Specific Patterns

Monday-Wednesday: Generally higher engagement. People are in work mode and checking Twitter/X regularly.

Thursday-Friday: Still good, but engagement often drops toward Friday afternoon.

Weekends: Lower overall volume, but less competition. Weekend posts can perform well if your audience is active then.

Your Audience Matters More Than Averages

These times are averages. Your specific audience might be different:

• Tech Twitter is active during US work hours
• Art/creative accounts often see evening and weekend engagement
• International audiences mean you can't optimize for one timezone

Check your X analytics (More → Analytics) to see when your followers are actually active.

Common Scheduling Scenarios

Promoting a Launch

Schedule a series of posts:

• Announcement post at launch time
• Reminder post 2-4 hours later
• End-of-day recap

Space them out so you don't look like you're spamming.

Maintaining Presence While Traveling

Write a week's worth of content before you leave. Schedule them across the week. Check in when you can to respond to engagement.

Coordinating with a Blog Post

If you're publishing content elsewhere, schedule your X post to go live when the blog post does. With Statuz, you can also schedule the same announcement to BlueSky and Mastodon.

What Not to Schedule

Breaking news reactions: These need to be timely. A scheduled hot take that posts 3 hours late looks out of touch.

Time-sensitive content: "Happening now" posts scheduled for later are obviously wrong.

Replies and conversations: Engagement should be live. Schedule your original content, reply in real-time.

Scheduling Threads: Step by Step

Threads perform well on X, but native scheduling doesn't really support them. Here's how to do it with Statuz:

1. Open the composer
2. Write your first tweet
3. Click the "+" or "Add post" button
4. Write your second tweet
5. Repeat for the whole thread
6. Preview to make sure the flow makes sense
7. Set your time
8. Schedule

When the time hits, Statuz publishes each tweet in sequence, replying to the previous one to create the thread.

Managing Multiple Accounts

If you run multiple X accounts (personal + business, multiple clients, etc.), Statuz lets you connect them all. When scheduling:

1. Write your post
2. Select which account(s) should post it
3. Schedule

You can post the same content from multiple accounts, or different content to each.

Troubleshooting

Post didn't publish: Check your X connection in Statuz settings. OAuth tokens occasionally need refreshing.

Wrong time: Make sure your timezone is set correctly in Statuz.

Thread published out of order: Rare, but if X's API is slow, this can happen. Usually fixes itself on page refresh.

Image upload failed: X has specific requirements for images/video. Compress large files and try again.

Native vs. Third-Party Scheduling

*Native scheduling technically works for threads if you schedule each post individually with precise timing, but it's manual.

Getting Started

If you occasionally schedule a single post, X's native feature works fine.

If you schedule regularly, want thread support, or post to multiple platforms, Statuz handles all of that. The calendar view alone makes it easier to see what's queued up.

Try our post time optimizer to find the best times for your specific audience, then schedule accordingly.