Statuz
All Features
core

Publish Now vs Schedule Options

Choose immediate publishing or future scheduling for strategic timing

Two publishing modes for different needs. Publish Now posts immediately to all selected platforms. Schedule saves for future with date/time selection.

How to Use

  1. 1Create post in composer
  2. 2See two buttons: "Publish now" and "Schedule"
  3. 3Hover "Publish now"
  4. 4Read tooltip: "Post immediately to selected platforms"
  5. 5Hover "Schedule"
  6. 6Read tooltip: "Choose date and time for future posting"
  7. 7Click "Publish now"
  8. 8Watch immediate publishing with progress
  9. 9Post goes live instantly
  10. 10Create another post
  11. 11Click "Schedule"
  12. 12See time picker appear
  13. 13Pick future date/time and confirm

Key Features

  • Publish Now - Immediate posting to platforms
  • Schedule - Future posting with date/time
  • Same Features - Both support full feature set
  • Multi-Platform - Both modes for all platforms
  • Progress Tracking - Publish now shows progress
  • Calendar Addition - Schedule adds to calendar
  • Draft Option - Both support draft mode
  • Cmd+S Shortcut - Quick schedule (1 hour ahead)
  • Keyboard Access - Tab between buttons
  • Clear Labels - Obvious what each button does
  • Strategic Choice - Pick based on timing needs
  • Thread Support - Both modes for threads
  • Media Included - Works with all media types

When to Use Each

Publish Now:

  • Breaking news or timely content
  • Real-time event coverage
  • Immediate announcements
  • Quick thoughts and updates
  • Responding to trends

Schedule:

  • Planned content calendar
  • Optimal time zone targeting
  • Batch content creation
  • Maintain consistent presence
  • Work-life balance (schedule ahead)

Why Both Matter

Flexibility. Sometimes immediate publishing matters (news, events). Sometimes strategic timing matters (launches, campaigns). Both modes with full features enable any strategy.

Pro Tips

  • Publish now for urgent, timely content
  • Schedule for strategic content calendar
  • Cmd+S shortcut schedules 1 hour ahead
  • Draft + schedule for review workflow
  • Queued + schedule for automatic publishing
  • Time zones matter for scheduled posts
  • Immediate publishing good for engagement conversations
  • Scheduled publishing maintains presence when busy
  • Both support threads - choose based on timing
  • Preview before: Draft first, then schedule when ready

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