fashion
Popularity Analysis
Stable
88
out of 100
Excellent Performance
Key Insights
- 1The #fashion audience is highly visual and global, spanning ages 18-45 with a strong interest in aesthetics, trends, and personal expression. Engagement peaks around new collection launches, fashion week events, and major seasonal shifts.
- 2Visual content (high-quality photos, short-form videos/reels, lookbooks) significantly outperforms text-only posts. 'Outfit of the Day' (OOTD) and 'Get Ready With Me' (GRWM) formats consistently drive high engagement and shares across platforms.
- 3X (Twitter) is strong for real-time news, celebrity style, and industry discussions, while Bluesky fosters more community-driven discourse and emerging designers. Mastodon has a niche but engaged audience often focused on sustainable, ethical, and alternative fashion movements, requiring more thoughtful and value-driven content.
Pro Tip: Amplify Your Niche Within #FashionAI
While #fashion is broad, pair it with 2-3 specific niche hashtags (e.g., #sustainablefashion, #menswear, #streetstyle) to target relevant sub-audiences. This strategy enhances discoverability within specific communities and improves engagement metrics by reaching users with tailored interests. Always include a strong call-to-action or question to encourage interaction.